Notes for Assignment 45.A

Notes for Assignment brief 45.A

Structure-

One off advert-

A one of advertisement is an advert outside of your annual campaign. Most companies use one-off advertisement for special promotions,events,product,launches,etc

Part of series-

An advert that is liked to one or more adverts

Use of sound beds-

A sound bed is a term used to describe the sound that helps to create an atmosphere

Digetic sound-

Diegetic sound is any sound presented as originated from source within the film's world. Digetic sound can be either on screen or off screen. 

Non digetic sound-

Non-diegetic sound. Sound whose source is neither visible on the screen nor has been implied to be present in the action: narrator's commentary

real report of my magazine

Report of my film magazine

Introduction
The purpose of this report is to inform you about the production of my film magazine, so that a lot of people know about my product and will know when it comes out.This report will tell you all you need to know about my film magazine for example; contents, cost outline and more.I hope that this report makes you interested in buying my product when it comes out.

Outline

The film magazine cover will have bold and bright colours to attract the reader, with a range of fonts and texts sizes, giving the audience an insight to what will be inside the magazine.The magazine will also contain reviews,interviews and contests to interest an different range of aged people.It will be aimed at an audience aged 16 and above, as I can relate to young people so I will know what to add to interest them.It will attract all audiences because of all the things included inside, and on the cover.

Target audience

My target audience is for all different ages not just a specific age range.My main audience would be from 16 to 22 , I have chose a younger age group as I can relate to what they like and what they want to see in a film magazine.I believe that teenagers are more into films that I would include such as ,Avengers, so I am targeting them.My initial research from my pie charts show that younger people buy magazines are than there older generation.

Contents
The contents of my film magazine includes; reviews, movies to not miss, interviews with actors/actresses,previews on new movies and contests.I have chose to include these things as these are what the my initial research showed that the audience wanted me to include in a good film magazine.

Production cost and price

I have decided that my magazine would cost around £3 because the results from my questionnaire show that, that is the price my target audience would want to pay.It would cost around £2 to produce my film magazine, that is why I will be selling it at around £3 so that I make a profit of around £1.63                                             

Distribution of my product

To distribute my film magazine i would send one hundred copies off to a supermarket and newsagents and I would Also send copies via a website or in some other e-media format.The one thing I have to consider when doing that is the cost and income and subscriptions would need to be set up before users could access information.I would then wait a while and see what way sold the most magazines and made the most money, I would then keep selling them that way.Selling them in newsagents is a great way to, as people of all ages shop there and not all people shop online and will be able to find them.

When it would come out     

My film magazine would come out once every month, to give the audience reviews on films that have come out that month.Also to give out previews of the new films coming soon the up coming month, it will come out at the end of each month.

Conclusion

Unit 2 Assignment 2.2 draft

Unit 2 Assignment 2.2⇩

An outline of your film magazine and its purpose

The film magazine will have bold and bright colours on the cover to attract the reader, it will also contain reviews,interviews and contests.It will be aimed at an audience aged 16 and above.It will attract all audiences because of all the things included inside, it will also have different types of font and sizes of writing.

Target audience and did you decide this from your initial research?

My target audience is for all different ages not just a specific age range.My main audience would be from 16 to 22 , I have chose a younger age group as I can relate to what they like and what they want to see in a film magazine.-

Production costs you have completed research on this, but how much would yours cost 

To produce my film magazine it would cost around £2 to make one, that is why I will be selling it at around £3 so that I make a profit of £1.

Where would you market your magazine/distribute it?

To distribute my film magazine i would send one hundred copies off to a supermarket and newsagents and I would Alsop send one hundred off via a website or in some other e-media format.The one thing I have to consider when doing that is the cost and income and subscriptions would need to be set up before users could access information.I would then wait a while and see what way sold the most magazines and made the most money, I would then keep selling them that way.                   

What would be the cost?

I have decided that my magazine would cost around £3 because the results from my questionnaire show that, that is the price my target audience would want to pay.

How many times would it come out each year?

My film magazine would come out once every month, to give the audience reviews on films that have come out that month.Also to give out previews of the new films coming soon the up coming month, it will come out at the end of each month.

Maslaws hierarchy of needs

Maslaws hierarchy of needs

1. Physiological needs:food,drink,sleep and relief from pain---------------------------Most important


2. Safety needs:security, safety


3. Love and belonging: intimate relationships, friends


4. Esteem needs:Respect,confidence, self worth


5. Self actualization:fulfil ones potential, discover your truth, justice in your life---Least important

Persuasive techniques of commercial radio

Persuasive techniques used in commercial radio

Q1. List 3 purposes of commercial radio

       Advertisement for profit

       Awareness 

       Selling 

Q2. Name two regulators and specify what they do

      Ofcom

      ASA (Advertising standards authority)

Q3. Name styles of radio advert

      

       Intertextuality-

       Live reads

       The funny read 

       The read with a jingle

       Shock

       Humour

Q4. Specify 3 persuasive techniques used in radio

       Slogan

       Emotional appeal

       Repetition 

       Humour

       Reward and punishment
       Value messages

Regulators:They have the power to take down or change and unsuitable advert

Watershed:The time when the advert is aired which might be unsuitable for children so they have to be after 9 pm

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Questionnaire results for question 9 and 10